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Posts tagged as “Sightline”

AMC Entertainment Introduces New Ticket Pricing System Based on Seat Location

AMC Entertainment, the largest movie theater chain in the United States, is introducing a new ticket pricing system based on seat location. Customers will be able to pay less or more for a movie ticket based on their seat selection, with the lowest price point being the front row of the theater and the highest-end tier being in the middle of the theater. Other theater chains are likely to follow suit in the near future.