Key takeaways:
- American Media Inc. has sold the National Enquirer to a brand acquisition company, VVIP Ventures.
- The National Enquirer has been a staple in the media for decades, with its stories often becoming mainstream news.
- In December 2018, American Media Inc. admitted to engaging in a journalistically dubious practice known as “catch-and-kill” in order to help Donald Trump become president.
American Media Inc. has sold the National Enquirer, the 97-year-old tabloid known for its wacky headlines and controversial stories, to a brand acquisition company.
The National Enquirer, which is owned by American Media Inc., was sold to VVIP Ventures, a joint venture between Vinco Ventures, Inc and a360 Media, for an undisclosed price, the companies announced Monday. The magazine publisher a360 agreed to sell the National Enquirer and another tabloid, the Globe, to VVIP in an all-cash deal.
The National Enquirer has been a staple in the media for decades, with its stories often becoming mainstream news. The tabloid has been involved in several scandals, including stories about former President Donald Trump and Amazon Chairman Jeff Bezos.
In December 2018, American Media Inc. admitted to engaging in a journalistically dubious practice known as “catch-and-kill” in order to help Donald Trump become president. The company’s former CEO David Pecker had been looking to sell the tabloid since at least 2019.
The National Enquirer has been sold to a new owner, but it remains to be seen how the tabloid will change under its new management.
Be First to Comment